During New York Fashion Week, Sephora took over Studio 525 to spotlight Great Hair Energy, a trend-forward event celebrating hair as artistry. The venue became the backdrop for live showcases by three celebrity stylists, where creators, press, and talent gathered to see hair elevated to the level of fashion and beauty. The versatile, gallery-style space allowed the production to feel both polished and immersive, seamlessly blending performance, education, and culture in a way that matched the buzz of Fashion Week.