Woodford Reserve kicked off NYFW in style with an exclusive celebration at Studio 525, partnering with renowned fashion designer Sergio Hudson on the eve of his runway show. The evening also marked the highly anticipated launch of Woodford Reserve’s coveted Double Double Oaked whiskey, honoring the expertise of Master Distiller Elizabeth McCall.
Set against a snowy New York night, the event radiated warmth with rich amber and red lighting, immersing guests in the essence of bourbon through dynamic projection mapping that transformed the space. At the heart of the celebration, a round DJ booth took center stage, crowned by a mesmerizing chandelier that shifted colors in sync with the music, setting the perfect mood. The fusion of fashion, craftsmanship, and sensory experiences made for an unforgettable night, wrapping guests in the glow of whiskey and style.